Using the Heart Framework to Plan, Track, and Measure Goals on Your Site?
How Does Google Use the Heart Framework to Set Goals for Their Sites? I often write...
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Data is crucial in the SEO field. We all know that. But, knowing where the...
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Recent Blog Posts
Google Phrase-Based Indexing Updated
Google has updated one of their most important patents today What Phrase-Based Indexing Covers When a...
Microsoft Patents Food Logging via Images
Microsoft Targets Food Logging of Nutritional Meals I've been trying to watch what I am eating...
Disambiguating Search Input Based On Context of Input
"Hey Google; New York, New York!" Google hears a query for "New York, New York." Does...
How Google’s Job Search Engine Uses Machine Learning
I've had some people ask me recently why I think it is important to share patents...
Google Granted Patent for ‘Predicting User’s Needs for a Particular Context’
Stop Guessing Query Terms and Start Predicting User's Needs Usually, when someone uses a search engine,...
My Fifth Post About Context at Google: Adding Context Facts to Question Answers (Updated)
Context Facts Tell Us How Entities are Related Google provides an example of how a site...
5 Content Marketing Mistakes You’re Probably Making
With the exponential growth in content marketing, there’s a lot of competition out there and ensuring...
Answering Questions with Structured Data
Only the Facts, Fast Back in 2005, The Official Google Blog published a post called, Just...
Everything I know about Project Management I Learned from my Kids
Married couples with kids were once the majority of the population, but that percentage has declined...