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Recent Blog Posts

What is Semantic SEO?

What is Semantic SEO?

SEO has constantly been marketing in the framework of the Web. In SEO, pages rank highly...
Google Speech Search Using Language Models

Google Speech Search Using Language Models

Language Models Being Used For Speech Recognition Way back in 2007, I wrote a post called...
The Best Social Media Platform For Influencer Marketing Campaigns

The Best Social Media Platform For Influencer Marketing Campaigns

With new social media platforms growing in popularity and new creator tools emerging every day, there...
SEO Turns to Data Graphs to Learn About the Web

SEO Turns to Data Graphs to Learn About the Web

The Web as Data Graphs is a New Direction for SEO Many of the articles that...
Identifying and Addressing Drops in Organic Visibility

Identifying and Addressing Drops in Organic Visibility

Working in digital marketing and, in particular, SEO comes with its own unique set of challenges....
User-Generated Content and Machine Learning at Google

User-Generated Content and Machine Learning at Google

Is Google the New Home for Machine Learning on the Web? I recently wrote about a...
How to Fix Shopify Duplicate Content

How to Fix Shopify Duplicate Content

The Shopify platform is becoming increasingly popular among eCommerce providers. As more and more brands shift...
How Digital Marketing Project Managers Can Better Serve Their Clients

How Digital Marketing Project Managers Can Better Serve Their Clients

As someone who has been in a client-facing role for over half a decade, I have...
Personalized Ranking of Search Results at Google

Personalized Ranking of Search Results at Google

How are Personalized Ranking of Search Results Calculated at Google? I wrote about an earlier version...
4 Reasons Why Your Link Building Campaign Isn’t Building Backlinks

4 Reasons Why Your Digital PR Campaign Isn’t Building Backlinks

Creative campaigns with a digital PR component are an investment, both in time and money.  So,...