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Recent Posts

Search Term Report Changes: 3 Ways To Supplement Lost Search Term Data

Search Term Report Changes: 3 Ways To Supplement Lost Search Term Data
Oct 27, 2020
by Danielle Boone
In September 2020, Google Ads announced that only search terms that “a significant number of users...
5 Common Google Ads Mistakes You Can Fix Today

5 Common Google Ads Mistakes You Can Fix Today
Sep 22, 2020
by Leo Pinon
When reviewing our clients’ existing Google Ads services, we often notice the same issues are hurting...
5 Tips for Optimizing Your PPC Campaigns During the “New Normal”

5 Ways To Optimize Your Google Ads Campaigns
Jul 22, 2020
by Melissa Spalding
Since we are continuously adapting to “the new normal” and select industries are slowly re-opening their...
6 Tips to Help You Get the Most from Your Google Responsive Search Ads

6 Tips to Help You Get the Most from Your Google Responsive Search Ads
Nov 20, 2019
by Leo Pinon
In 2018, Google introduced Responsive Search Ads (RSAs). In addition to Expanded Text Ads, RSAs allow...
5 Steps to Launching a Successful Google Ads Campaign

5 Steps to Launching a Successful Google Ads Campaign
Oct 09, 2019
by Melissa Spalding
Creating Google Ads campaign strategies is always exciting, but can be a bit daunting, especially if...
6 Times Branded Keywords Should Be Part of Your PPC Strategy

6 Times Branded Keywords Should Be Part of Your PPC Strategy
Feb 22, 2018
by Danielle Boone
When should you bid on your own company name? One of the most frequent questions I...